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In the tools of growth, Report No. The thrift/reuse culture is big in Norway. Since then, the nation has used its fortune to build one of the most extensive social welfare systems in the world, and is constantly working towards a more sustainable future. To retain the label over time, improvements must be documented every three years. Statistics from Statistics Norway show that Norwegians accounted for about 70 per cent of all commercial overnight stays in 2018, while Europe accounted for 23 per cent and the rest of the world for 7 per cent. We believe that Innovation Norway’s most important contribution is to ensure that those who come to Norway, regardless of means of transportation, are visitors who contribute to the strengthening of Norwegian business and social life, while leaving a Norway that is as varied, spectacular and unique as today. The Norwegian market is of great importance for the companies’ assessments, as Norwegians have a high travel frequency and ability to pay. Goal 11: Sustainable cities and communities, target 11.4: The scheme also helps to protect and safeguard the world’s cultural and natural heritage.

With over a third of all new cars sold in Norway being either fully electric or plug-in hybrid, it’s no surprise that electric cars have a 30% market share in Norway, the largest in the world. - … You can paddle on a glacial lake, on a forest lake or close to one of the main cities. What Does Your TAG Heuer Serial Number Mean? The city’s vision is «a greener, more open and creative Oslo with room for everyone». Norway is Europe's largest producer of hydropower and the 6th largest in the world.

Innovation Norway believes that a transition to a more sustainable development is a crucial prerequisite for ensuring future growth and value creation. The certification of travel destinations is an increasingly relevant theme internationally. In a world that’s constantly changing, it’s difficult to predict the future. To be certified, a destination must show clear progress toward increasing economic, social and environmental sustainability. Air traffic is growing because more and more people can afford to go on holiday outside their own country and their own continent. “Credo” restaurant, located in Trondheim, received the first Michelin Nordic Guide Sustainability Award. They are not necessarily more sustainable than others, but have an ambition to work for a more sustainable development. The environmental aspects of international aviation are a challenge for the entire global tourism – therefore, within the aviation sector, several steps are taken in order to have more climate-friendly solutions in place. It covers 60 per cent of the territory’s energy, making Norway Europe’s largest hydropower nation. There are some places that are on the way to becoming Sustainable Destinations, like Lofoten Islands and Oslo, and are expecting to reach their goal in the upcoming year. The following destinations have been awarded status as Sustainable Destinations: Femund Engerdal; Geilo; the Golden Road; the Lillehammer region; the Lindesnes region; the Lyngenfjord region; the Lysefjord region; Røros; Setesdal; Tromsø; and Trysil. Through agricultural funds and industry-neutral programmes, development of market-oriented, sustainable and quality-oriented tourism experiences is financed throughout the country. The value creation not only takes place around a few tourist attractions, but spread throughout Norway. Garrett by trade is a personal finance freelance writer and journalist. Evaluering Merket for bærekraftig reisemål There is great political will to facilitate initiatives for consumers to choose electric cars by offering economic benefits, lower toll rates and access to bus lanes that will shorten traffic time. Travellers can eat at local shops, where they can taste milk and cheese from sheeps and cows that are wandering around the mountainside during the summer, or go fishing to catch their own fish. Instead, most places will be within walking distance with easy access to walking paths. Innovation Norway’s sustainability strategy was adopted by the executive board in 2015. Norway’s standard includes 42 criteria and 104 indicators to be measured, registered and monitored. It invites tourists to “travel like a local”, while experiencing some of the most beautiful train rides in the world and encountering the magnificent fjords and Norway’s coastlines on eco- friendly cruises and electric ships. Please click ok to confirm you're happy to continue using our site. To get close to Norway’s majestic fjords, canoeing and kayaking are the best options, as the country is the home of millions of oceans, fjords, lakes and rivers. How is Norway preparing for an oil-free future? No.

These indicators must be answered and documented by the destinations in the scheme and you also need to continuously measure the development along the same indicators.

Is the label something one gets ownership of? Norway’s leading the charge on a sustainable electric future Why is Norway so far ahead of the rest when it comes to renewable energy? In summer, it is fishing, swimming and sailing; in autumn, berry picking and moose hunting; in winter, cross-country and downhill skiing; and in spring, picking the first wildflowers of the season. Innovation Norway contributed through various services a total of NOK 7.3 billion to Norwegian businesses, a figure that includes loans, grants, consulting, promotion and networking. In 2018 Norway’s Sustainable Destination Standard was awarded “Recognized Standard” status by the Global Sustainable Tourism Council (GSTC), an independent non-profit organisation that establishes and manages global baseline standards for sustainability in travel and tourism. the hosting function. The standard in the scheme specifies the areas you need to work on with indicators that will measure the work continuously. This will have great significance for profitability and employment in the industry. The tourism industry contributes to growth and value creation throughout the country. Please see our Terms and Conditions for more information © Travelling Whale Ltd. Electric road trips, eco-labelled accommodation, outdoor activities and fresh local delicacies make Norway a destination that enriches the travellers and the locals at the same time. The location of OAC may seem to be a bit random, but it’s actually an ideal location for the sustainable Utopian city which is being planned. Norway’s electricity production is 97% renewable, and by 2020 the government aims to reduce emission of greenhouse gases by 30 percent. Even though Oslo is not yet certified as a Sustainable Destination, it has been named the European Green Capital of 2019, as two-thirds of the city consists of wood and water. What public transportation that will be provided will be electric and extremely close-by. Therefore, the marketing funds are mainly used to show Norway in the autumn, winter, and spring and are aimed at individual travellers who wish to spend more time in Norway. As of today, approximately 30 travel destinations are joined in the scheme. Development is driven by real or man … This policy is revised annually and receives priorities from the letter of assignment from the NFD. Train and land power ferries connect Oslo with some of the main cities of Europe, like Copenhagen and Stockholm, which allows you to avoid the plane to get there. Akersgata 13, 0158 Oslo. By clicking subscribe I agree to The Explorer Terms and conditions. The funds are available through consulting, business networks, competence development and financing such as loans, grants and guarantees. All grants will contribute to more entrepreneurs, expansive companies and innovative business communities. There is a sustainable destination for every type of traveller as they are located around the whole country. Whether its by train, boat or ferry you can move around the whole country in a environment-friendly way that, not only gets you to see locals in their daily life, but takes you to experience some of the most beautiful train rides in the world like Bergen Railway, the Rauma Railway, the Nordland Railway and the Ofoten Line, which go through local villages and untouched hidden landscapes that you cannot experience on a plane. 22 to the Storting (2011-2012), it states that: “The government argues that sustainability, whether economic, social and environmental, should be present in Innovation Norway’s business.”. An important part of the market assessment is that overseas markets are important for many tourism companies in Norway in order to run a year-round and profitable industry. Innovation Norway does not use funds for the promotion of cruises. Norway intends for the city, which will take up nearly a thousand acres, to consume less energy than it produces. Oslo Airport City (OAC) also plans on hosting an immense amount of green technologies, pushing the boundaries thereof. Norway is home to great natural beauty, with unspoiled mountain ranges and forests and clean, invigorating fjords. The host function for tourists travelling in Norway is not part of Innovation Norway’s mission. t is important that the aircraft operating in Norway are filled as much as possible rather than being half empty. As one example, indicators for the criterion “Protection of nature, culture and environment” include a tally of the number of visitors arriving by plane, bus, boat, bicycle and other modes of transport. Are the travel destinations that have the label more sustainable than others? Goal 12: Responsible consumption and production, target 12.B: A driver for responsible consumption and production, the scheme serves as a tool for monitoring sustainable development impacts for sustainable tourism that creates jobs and promotes local culture and products. A baseline in sustainable tourism is a conscious and consistent effort on all matters concerning the environment, social matters and local prosperity. The experience shows that the work of the label greatly provides additional motivation to continue working on a more sustainable development of the travel destination. In Norway the challenge of sustainable development is seen as an integral part of longer term development policies, which inter alia grows out of neoclassical growth theory including recent additions and modifications.